Looking back on the high season

Take the insights from the past season with you into next year.

Looking back

For many leisure entrepreneurs, the busiest months of the year have come to an end. The sun, full parking lots, endless bookings and long days, it’s all part of the season. Now that things are slowing down, this is the perfect moment to reflect: what went well, and what can be improved next year?

It’s during the high season that you really discover where there’s still room for improvement. Often not in visitor numbers, but in peace of mind and overview. When the system takes work off your hands, you have more time for what truly matters: giving your visitors a wonderful day.

At Recras, that’s exactly what it’s all about: less administration, less chaos, and more time for your visitors. Send quotes in just a few clicks, keep your staff schedule up to date, and let automatic emails – you guessed it – take care of themselves. Daily chaos turns into structure. Bookings run smoothly, schedules are clear, and everyone knows what needs to be done.

Maybe Recras is the right system for you, or perhaps you could get even more out of it than you do now. This is the perfect moment to make changes in your business.

How about:

Dynamic pricing

Use your statistics to map out busy periods and respond strategically. Offer discounts during quieter times to attract more visitors, or slightly increase prices during peak hours. You set the rules, and Recras automatically applies the prices. This way, you spread visitors more evenly and make the most of peak moments.

In Recras, you can set dynamic prices per day, date, or period. At the start of the year, you can already enter all rates for holidays or busy weekends, so you don’t have to worry about them during the high season.

Read this article for more information.

Using Recras as your mailbox

By setting up incoming email, Recras becomes your mailbox. This way, almost all communication with your customers can go through Recras. Emails from your own inbox can be automatically forwarded to the inbox in Recras. Incoming messages will then appear as follow-up actions on your Recras homepage.

Using the staff schedule

With the staff scheduling feature in Recras, you can automate your staff management and give your team more responsibility for their own schedules and time tracking. In the system, you can create individual shifts, booking shifts, and location-based shifts. For booking shifts, you can immediately see in the booking which staff member is assigned, so you always maintain a complete overview.

Read more about staff scheduling here.

Online quote approval

When a customer requests a quote online, you can send a personalized PDF by email with just a few clicks. In that email, the customer can instantly accept the quote online. Once they do, the booking is automatically marked as confirmed, and the customer immediately receives an email confirmation. It saves you time and makes things easier for your visitors.

Read more about quotes here.

Setting up product labels

Got lots of products or activities to show? Use product labels to help visitors navigate more easily through the booking process on your website. For example, you can create labels for regular tickets, kids’ tickets, children’s parties, and events. At a climbing park, for instance, you might use labels like “regular tickets” and “events,” where under events, visitors can buy tickets for special activities such as disco climbing or night climbing. Of course, you can also create multiple pages on your website, each with its own booking process. But if you want to include several activities in one process, product labels keep everything clear and organized.

You can also use product labels as a conditional upsell option. For example: if a customer selects a children’s party in step one, they can add fries in step two. If they choose a family day, you can instead offer a buffet option. Since Recras checks the assigned labels, you can decide which next steps appear. This makes the booking process more personal for your customers.

What can your business improve next year?

Use the calm of the off-season to prepare for what’s ahead. Improvements made in autumn and winter bring big benefits when the new season starts. Take the time to discover what can be improved in your business.